Pricing for AWS Cognito
How pricing changes as you scale: upgrade triggers, cost cliffs, and plan structure (not a live price list).
Freshness & verification
Pricing behavior (not a price list)
These points describe when users typically pay more and what usage patterns trigger upgrades.
Actions that trigger upgrades
- Need enterprise SSO for customers (SAML/OIDC with complex requirements)
- Need multi-tenant admin controls and audit features
- Need advanced policies and security workflows beyond defaults
- Need user migration at scale from an existing identity provider
- Need higher observability and operational support guarantees
What gets expensive first
- Engineering time is a real cost; SaaS CIAM can be cheaper in total ownership
- Identity edge cases accumulate (linking, recovery, device changes)
- Auth UX changes can ripple across mobile, web, and backend systems
- Security hardening requires explicit threat modeling and implementation
- Multi-region and latency requirements can complicate design
Plans and variants (structural only)
Grouped by type to show structure, not to rank or recommend SKUs.
- Usage - MAU-based - Costs scale with active users and flows (see pricing page)
- Security - Build-required - Policies, anomaly controls, and workflows depend on engineering
- Enterprise - Build-required - SSO/provisioning/audit features often need extra layers
Compare pricing trade-offs head-to-head
Use these comparisons when you are down to two finalists and need a clearer trade-off view.
Next step: constraints + what breaks first
Pricing tells you the cost cliffs; constraints tell you what forces a redesign.
Sources & verification
Pricing and behavioral information comes from public documentation and structured research. When information is incomplete or volatile, we prefer to say so rather than guess.
Something outdated or wrong? Pricing, features, and product scope change. If you spot an error or have a source that updates this page, send us a correction. We prioritize vendor-verified updates and linkable sources.