Pricing behavior — Subscription Billing & Revenue Management
•
Pricing
Pricing for Recurly
How pricing changes as you scale: upgrade triggers, cost cliffs, and plan structure (not a live price list).
Sources linked — see verification below.
Freshness & verification
Pricing behavior (not a price list)
These points describe when users typically pay more and what usage patterns trigger upgrades.
Actions that trigger upgrades
- Subscription complexity outgrows current billing logic
- Revenue recognition or tax compliance becomes a requirement
What gets expensive first
- Migration cost increases with billing history and active subscriptions
- Gateway lock-in limits flexibility if business model shifts
Plans and variants (structural only)
Grouped by type to show structure, not to rank or recommend SKUs.
No plan structure captured yet. Use the decision brief for constraints and a link to official pricing sources.
Next step: constraints + what breaks first
Pricing tells you the cost cliffs; constraints tell you what forces a redesign.
Open the full decision brief →Sources & verification
Pricing and behavioral information comes from public documentation and structured research. When information is incomplete or volatile, we prefer to say so rather than guess.